{"id":16923,"date":"2012-11-09T01:23:35","date_gmt":"2012-11-08T18:23:35","guid":{"rendered":"https:\/\/wp2.studylogs.com\/staying-afloat-in-the-big-data-deluge\/"},"modified":"2023-10-17T15:19:35","modified_gmt":"2023-10-17T08:19:35","slug":"vietnam-consumer-digital-devices-and-behaviour","status":"publish","type":"post","link":"https:\/\/staging.cimigo.com\/en\/trends\/vietnam-consumer-digital-devices-and-behaviour\/","title":{"rendered":"Vietnam consumer digital devices and behaviour"},"content":{"rendered":"<h1>Vietnam consumer digital devices and behaviour<\/h1>\n<p>&nbsp;<\/p>\n<p>Hear Cimigo speak on Vietnam consumer digital devices and behaviour.\u00a0 The <a href=\"http:\/\/www.mrssingapore.org.sg\/\" target=\"_blank\" rel=\"noopener\">Market Research Society<\/a> Asia Conference 19- 20 November 2012, Fairmont Hotel, Singapore.\u00a0 Learn about the impact of digital technologies on consumer behaviour in Vietnam.\u00a0 Learn how this <a href=\"https:\/\/staging.cimigo.com\/en\/solutions\/\" target=\"_blank\" rel=\"noopener\">leading-edge market research<\/a> on digital devices and consumer behaviour in Vietnam will impact your online branding strategy. Find out more: <a href=\"mailto:ask@staging.cimigo.com\">ask@staging.cimigo.com.<\/a><\/p>\n<ul>\n<li><strong>Digital brand marketing programmes Vietnam<\/strong>\u00a0need to shift quickly and effectively away from online marketing programs built for a consumer audience on personal computers and laptops. The shift to mobile smartphones inevitable and carries many more challenges for screen space, consumer attention and time allocation. Today even at the most basic level, the vast majority of brand owned online assets in Vietnam are yet to be mobile ready.<\/li>\n<li><strong>Digital brand marketing resources Vietnam <\/strong>will need to shift and do so rapidly. These resources include time, money, skills and content. Today\u2019s digital campaigns are commonly social media pages and updates, banners or brand owned micro sites.\u00a0 A large part of the traffic is driven to brand owned assets from social media.\u00a0 \u00a0Getting attention will require far more resource intensive videos on mobile in order to engage Vietnam\u2019s consumers.<\/li>\n<li><strong>Digital brand marketing budgets Vietnam<\/strong>\u00a0will have to brace themselves for the winners of the real estate battle for chatting and video streaming native applications. Social media promotion in Vietnam remains inexpensive.\u00a0 New dominant players in chatting and video mobile applications will be the omnipresent media channels to directly communicate with consumers. Soon the winners will be start to monetise and generate significant revenue from brands to access these consumers.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Vietnam consumer digital devices and behaviour &nbsp; Hear Cimigo speak on Vietnam consumer digital devices and behaviour.\u00a0 The Market Research Society Asia Conference 19- 20 November 2012, Fairmont Hotel, Singapore.\u00a0 Learn about the impact of digital technologies on consumer behaviour in Vietnam.\u00a0 Learn how this leading-edge market research on digital devices and consumer behaviour in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":17642,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[476],"tags":[570,486],"class_list":["post-16923","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market-research-vietnam","tag-vietnam-market-research","tag-vietnam-mobile-market-research"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Vietnam consumer digital devices and behaviour - Market research Vietnam Indonesia<\/title>\n<meta name=\"description\" content=\"Vietnam consumer digital devices and behaviour. Cimigo explores the impact of digital devices on consumer behaviour in Vietnam.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vietnam consumer digital devices and behaviour - Market research Vietnam Indonesia\" \/>\n<meta property=\"og:description\" content=\"Vietnam consumer digital devices and behaviour. Cimigo explores the impact of digital devices on consumer behaviour in Vietnam.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/staging.cimigo.com\/en\/trends\/vietnam-consumer-digital-devices-and-behaviour\/\" \/>\n<meta property=\"og:site_name\" content=\"Market research Vietnam Indonesia\" \/>\n<meta property=\"article:published_time\" content=\"2012-11-08T18:23:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-17T08:19:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/staging.cimigo.com\/wp-content\/uploads\/2012\/11\/82.png\" \/>\n\t<meta property=\"og:image:width\" content=\"372\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Cimigo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Cimigo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/staging.cimigo.com\\\/en\\\/trends\\\/vietnam-consumer-digital-devices-and-behaviour\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/staging.cimigo.com\\\/en\\\/trends\\\/vietnam-consumer-digital-devices-and-behaviour\\\/\"},\"author\":{\"name\":\"Cimigo\",\"@id\":\"https:\\\/\\\/staging.cimigo.com\\\/#\\\/schema\\\/person\\\/f21752ea2212d5ff4ea1a72c84ecbd2a\"},\"headline\":\"Vietnam consumer digital devices and behaviour\",\"datePublished\":\"2012-11-08T18:23:35+00:00\",\"dateModified\":\"2023-10-17T08:19:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/staging.cimigo.com\\\/en\\\/trends\\\/vietnam-consumer-digital-devices-and-behaviour\\\/\"},\"wordCount\":282,\"publisher\":{\"@id\":\"https:\\\/\\\/staging.cimigo.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/staging.cimigo.com\\\/en\\\/trends\\\/vietnam-consumer-digital-devices-and-behaviour\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/staging.cimigo.com\\\/wp-content\\\/uploads\\\/2012\\\/11\\\/82.png\",\"keywords\":[\"Vietnam market research\",\"Vietnam mobile market research\"],\"articleSection\":[\"Market research Vietnam\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/staging.cimigo.com\\\/en\\\/trends\\\/vietnam-consumer-digital-devices-and-behaviour\\\/\",\"url\":\"https:\\\/\\\/staging.cimigo.com\\\/en\\\/trends\\\/vietnam-consumer-digital-devices-and-behaviour\\\/\",\"name\":\"Vietnam consumer digital devices and behaviour - Market research Vietnam Indonesia\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/staging.cimigo.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/staging.cimigo.com\\\/en\\\/trends\\\/vietnam-consumer-digital-devices-and-behaviour\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/staging.cimigo.com\\\/en\\\/trends\\\/vietnam-consumer-digital-devices-and-behaviour\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/staging.cimigo.com\\\/wp-content\\\/uploads\\\/2012\\\/11\\\/82.png\",\"datePublished\":\"2012-11-08T18:23:35+00:00\",\"dateModified\":\"2023-10-17T08:19:35+00:00\",\"description\":\"Vietnam consumer digital devices and behaviour. Cimigo explores the impact of digital devices on consumer behaviour in Vietnam.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/staging.cimigo.com\\\/en\\\/trends\\\/vietnam-consumer-digital-devices-and-behaviour\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/staging.cimigo.com\\\/en\\\/trends\\\/vietnam-consumer-digital-devices-and-behaviour\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/staging.cimigo.com\\\/en\\\/trends\\\/vietnam-consumer-digital-devices-and-behaviour\\\/#primaryimage\",\"url\":\"https:\\\/\\\/staging.cimigo.com\\\/wp-content\\\/uploads\\\/2012\\\/11\\\/82.png\",\"contentUrl\":\"https:\\\/\\\/staging.cimigo.com\\\/wp-content\\\/uploads\\\/2012\\\/11\\\/82.png\",\"width\":372,\"height\":400,\"caption\":\"Digital devices and consumer behaviour in Vietnam\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/staging.cimigo.com\\\/en\\\/trends\\\/vietnam-consumer-digital-devices-and-behaviour\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/staging.cimigo.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Vietnam consumer digital devices and behaviour\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/staging.cimigo.com\\\/#website\",\"url\":\"https:\\\/\\\/staging.cimigo.com\\\/\",\"name\":\"Market research Vietnam Indonesia\",\"description\":\"Market research Vietnam Indonesia\",\"publisher\":{\"@id\":\"https:\\\/\\\/staging.cimigo.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/staging.cimigo.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/staging.cimigo.com\\\/#organization\",\"name\":\"Cimigo\",\"url\":\"https:\\\/\\\/staging.cimigo.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/staging.cimigo.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/staging.cimigo.com\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/cimigo-text.png\",\"contentUrl\":\"https:\\\/\\\/staging.cimigo.com\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/cimigo-text.png\",\"width\":1200,\"height\":330,\"caption\":\"Cimigo\"},\"image\":{\"@id\":\"https:\\\/\\\/staging.cimigo.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/staging.cimigo.com\\\/#\\\/schema\\\/person\\\/f21752ea2212d5ff4ea1a72c84ecbd2a\",\"name\":\"Cimigo\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ca9bc2bfc9f69b6402645503a85de5316350953822de18d99bad3c94997011c0?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ca9bc2bfc9f69b6402645503a85de5316350953822de18d99bad3c94997011c0?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ca9bc2bfc9f69b6402645503a85de5316350953822de18d99bad3c94997011c0?s=96&d=mm&r=g\",\"caption\":\"Cimigo\"},\"sameAs\":[\"https:\\\/\\\/staging.cimigo.com\"],\"url\":\"https:\\\/\\\/staging.cimigo.com\\\/en\\\/trends\\\/author\\\/admin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Vietnam consumer digital devices and behaviour - Market research Vietnam Indonesia","description":"Vietnam consumer digital devices and behaviour. Cimigo explores the impact of digital devices on consumer behaviour in Vietnam.","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_GB","og_type":"article","og_title":"Vietnam consumer digital devices and behaviour - Market research Vietnam Indonesia","og_description":"Vietnam consumer digital devices and behaviour. Cimigo explores the impact of digital devices on consumer behaviour in Vietnam.","og_url":"https:\/\/staging.cimigo.com\/en\/trends\/vietnam-consumer-digital-devices-and-behaviour\/","og_site_name":"Market research Vietnam Indonesia","article_published_time":"2012-11-08T18:23:35+00:00","article_modified_time":"2023-10-17T08:19:35+00:00","og_image":[{"width":372,"height":400,"url":"https:\/\/staging.cimigo.com\/wp-content\/uploads\/2012\/11\/82.png","type":"image\/png"}],"author":"Cimigo","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Cimigo","Estimated reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/staging.cimigo.com\/en\/trends\/vietnam-consumer-digital-devices-and-behaviour\/#article","isPartOf":{"@id":"https:\/\/staging.cimigo.com\/en\/trends\/vietnam-consumer-digital-devices-and-behaviour\/"},"author":{"name":"Cimigo","@id":"https:\/\/staging.cimigo.com\/#\/schema\/person\/f21752ea2212d5ff4ea1a72c84ecbd2a"},"headline":"Vietnam consumer digital devices and behaviour","datePublished":"2012-11-08T18:23:35+00:00","dateModified":"2023-10-17T08:19:35+00:00","mainEntityOfPage":{"@id":"https:\/\/staging.cimigo.com\/en\/trends\/vietnam-consumer-digital-devices-and-behaviour\/"},"wordCount":282,"publisher":{"@id":"https:\/\/staging.cimigo.com\/#organization"},"image":{"@id":"https:\/\/staging.cimigo.com\/en\/trends\/vietnam-consumer-digital-devices-and-behaviour\/#primaryimage"},"thumbnailUrl":"https:\/\/staging.cimigo.com\/wp-content\/uploads\/2012\/11\/82.png","keywords":["Vietnam market research","Vietnam mobile market research"],"articleSection":["Market research Vietnam"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/staging.cimigo.com\/en\/trends\/vietnam-consumer-digital-devices-and-behaviour\/","url":"https:\/\/staging.cimigo.com\/en\/trends\/vietnam-consumer-digital-devices-and-behaviour\/","name":"Vietnam consumer digital devices and behaviour - Market research Vietnam Indonesia","isPartOf":{"@id":"https:\/\/staging.cimigo.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/staging.cimigo.com\/en\/trends\/vietnam-consumer-digital-devices-and-behaviour\/#primaryimage"},"image":{"@id":"https:\/\/staging.cimigo.com\/en\/trends\/vietnam-consumer-digital-devices-and-behaviour\/#primaryimage"},"thumbnailUrl":"https:\/\/staging.cimigo.com\/wp-content\/uploads\/2012\/11\/82.png","datePublished":"2012-11-08T18:23:35+00:00","dateModified":"2023-10-17T08:19:35+00:00","description":"Vietnam consumer digital devices and behaviour. Cimigo explores the impact of digital devices on consumer behaviour in Vietnam.","breadcrumb":{"@id":"https:\/\/staging.cimigo.com\/en\/trends\/vietnam-consumer-digital-devices-and-behaviour\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/staging.cimigo.com\/en\/trends\/vietnam-consumer-digital-devices-and-behaviour\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/staging.cimigo.com\/en\/trends\/vietnam-consumer-digital-devices-and-behaviour\/#primaryimage","url":"https:\/\/staging.cimigo.com\/wp-content\/uploads\/2012\/11\/82.png","contentUrl":"https:\/\/staging.cimigo.com\/wp-content\/uploads\/2012\/11\/82.png","width":372,"height":400,"caption":"Digital devices and consumer behaviour in Vietnam"},{"@type":"BreadcrumbList","@id":"https:\/\/staging.cimigo.com\/en\/trends\/vietnam-consumer-digital-devices-and-behaviour\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/staging.cimigo.com\/en\/"},{"@type":"ListItem","position":2,"name":"Vietnam consumer digital devices and behaviour"}]},{"@type":"WebSite","@id":"https:\/\/staging.cimigo.com\/#website","url":"https:\/\/staging.cimigo.com\/","name":"Market research Vietnam Indonesia","description":"Market research Vietnam Indonesia","publisher":{"@id":"https:\/\/staging.cimigo.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/staging.cimigo.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/staging.cimigo.com\/#organization","name":"Cimigo","url":"https:\/\/staging.cimigo.com\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/staging.cimigo.com\/#\/schema\/logo\/image\/","url":"https:\/\/staging.cimigo.com\/wp-content\/uploads\/2022\/10\/cimigo-text.png","contentUrl":"https:\/\/staging.cimigo.com\/wp-content\/uploads\/2022\/10\/cimigo-text.png","width":1200,"height":330,"caption":"Cimigo"},"image":{"@id":"https:\/\/staging.cimigo.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/staging.cimigo.com\/#\/schema\/person\/f21752ea2212d5ff4ea1a72c84ecbd2a","name":"Cimigo","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/ca9bc2bfc9f69b6402645503a85de5316350953822de18d99bad3c94997011c0?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ca9bc2bfc9f69b6402645503a85de5316350953822de18d99bad3c94997011c0?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ca9bc2bfc9f69b6402645503a85de5316350953822de18d99bad3c94997011c0?s=96&d=mm&r=g","caption":"Cimigo"},"sameAs":["https:\/\/staging.cimigo.com"],"url":"https:\/\/staging.cimigo.com\/en\/trends\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/staging.cimigo.com\/api\/wp\/v2\/posts\/16923","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging.cimigo.com\/api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/staging.cimigo.com\/api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/staging.cimigo.com\/api\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/staging.cimigo.com\/api\/wp\/v2\/comments?post=16923"}],"version-history":[{"count":0,"href":"https:\/\/staging.cimigo.com\/api\/wp\/v2\/posts\/16923\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/staging.cimigo.com\/api\/wp\/v2\/media\/17642"}],"wp:attachment":[{"href":"https:\/\/staging.cimigo.com\/api\/wp\/v2\/media?parent=16923"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staging.cimigo.com\/api\/wp\/v2\/categories?post=16923"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/staging.cimigo.com\/api\/wp\/v2\/tags?post=16923"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}