Industry |
Healthcare & Pharmaceutical |
Report Published |
May 2010 |
Reference Code 431
Cimigo, market research companies Vietnam Asia, market research reports Consumer Healthy Choices in Vietnam Asia noted that there are not enough healthy brands to satisfy consumer desires. The market research report is based on over 1,000 consumer interviews and qualitative discussions with consumers across different life stages. Globalization, rapid urbanization and the emergence of a high-achievement lifestyle are clearly re-shaping consumer health expectations. If in the past, the highest expression of health in Vietnam was towards realising balance. Today performance, potential to achieve, confidence and energy are what really counts to a country that has tripled its annual GDP in less than one decade.
Industry |
Healthcare & Pharmaceutical |
Report Published |
May 2010 |
Reference Code 431
Cimigo, market research companies Vietnam Asia, market research reports Consumer Healthy Choices in Vietnam Asia noted that there are not enough healthy brands to satisfy consumer desires. The market research report is based on over 1,000 consumer interviews and qualitative discussions with consumers across different life stages. Globalization, rapid urbanization and the emergence of a high-achievement lifestyle are clearly re-shaping consumer health expectations. If in the past, the highest expression of health in Vietnam was towards realising balance. Today performance, potential to achieve, confidence and energy are what really counts to a country that has tripled its annual GDP in less than one decade.
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