Industry Personal care
Date Aired May 2011
Date Tested Aug 2011
Report Published Oct 2011
Target Audience Females, age 15+
Reference Code 279
Price $200
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This Asian TV commercial (TVC) advertising market research scorecard shows how the TVC for Rexona in Asian deodorant, compares to the average of all TVCs tested using the Cimigo AdTraction advertising market research methodology. Market research born, grown and tested in Asia, Cimigo, one of the consumer research companies, understands Asian consumers in order to help our clients win.

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