Celebrating 19 years of market research today
Jul 14, 2021
Celebrating 19 years of market research today. A huge thanks to all the team at Cimigo (past and present) for making the last 19 years such a
Helping you
make better choices
Cimigo will tell you what works with your target customer, so you can quickly make the best choices.
Cimigo’s marketing research experts in Vietnam and Indonesia we will help you make better choices.
Cimigo will find the opportunities you need to leverage. Cimigo will reduce the risks in inherent in the choices you face.
Your commercial and marketing decisions constantly involve choices. Cimigo’s market research will ensure you remain grounded and customer centric. We put the voice of the customer into the heart of your decision-making process.
Whether complex decision modelling or (a seemingly) simple design choice, Cimigo will help you make the optimal choices. Work with Cimigo and Cimigo’s team will enable you to make the best choices for your business quickly.
Trusted
The Cimigo market research agency began operations in 2002. Cimigo has 120 research experts to guide you. Take a look at Cimigo’s great team here.
Just imagine how many choices we have guided since 2002, how many businesses and brands we have helped develop and grow by enabling better informed decisions.
Professional
Cimigo’s clients do not leave us. Cimigo learn from clients and they in turn learn from Cimigo. Cimigo have helped clients plan their market entry, develop services and products which win locally, optimise their route to market and build portfolios that have stood the test of time.
We continuously learn together; it is a reciprocal partnership that has endured since 2002.
Experienced
Whether building brands for rice or mutual funds, Cimigo have faced most business cases. Cimigo’s humble beginning was propelled by consumer goods and as both
Vietnam and Indonesia have evolved, so have our breadth and depth of customer experience.
Cimigo’s amazing teams engage clients on their choices across; financial services, automotive, healthcare, retail, education, travel, hospitality and consumer goods. Today Cimigo are helping our Cimigo’s clients, make better choices across a wide spectrum of commercial and marketing choices. See what our clients have to say here.
Cimigo engage with your customers in innovative ways to uncover customer insights. Cimigo will seek out your customers thoughts and emotions at great depth. Cimigo use a multi-faceted mix of online, mobile and in person approaches to understand what motivates your customers.
Islamic banking to e-wallets.
Wet markets to e-commerce.
Airlines to ride a hailing.
Analgesics to vaccines.
Hospitals to welling being mobile applications.
English language schools to e-leaning platforms.
TV to Tik-tok audiences.
Motorbikes to electric cars.
Retail expansion to super application developments.
Cimigo regularly publishes consumer and market research reports across Asia
Jun 01, 2021
Vietnam PMI June 2021Cimigo market research has collected the Vietnam PMI – manufacturing purchasing managers index since 2013. The Vietnam PMI is compiled by IHS
May 10, 2021
Vietnam Consumer Trends 2021A presentation from Cimigo market research on Vietnam Consumer Trends
Ankur Sharan
Research Director
Thuong Nguyen
Operation Director
Richard Burrage
Managing Director
Thuong La
Research Director
Binh Dong
Research Director
Phuong Le
Research Director
Truong Nguyen
National QC Manager
Bay Le
Finance Manager
Thanh Duong
Business Analytics Manager
Dung Luong
Online Community Manager
Eko Wicaksono
Executive Director
Edwin Pranadjaja
Research Director
Linda Yeoh
CMI Manager, Shiseido Asia Pacific
We have worked with CIMIGO over 2 projects in Vietnam. Thuong and her team has proven to be reliable being on top of the projects, managing different stakeholders and business objectives. They are flexible in terms of ways of working and are able to cope with last minute changes. The research findings (Quant + Qual) have helped us understand Vietnamese in a deeper level, allowing us to make clear decisions to be successful in the market. Thank you Thuong, Nhu Tran and team for supporting us.
Richard Willis
Director, HSBC
HSBC are very pleased with the launch and they have had some very good coverage which I have attached. Your team have done an excellent job on this.
Thu Phung
CTI Manager, Marico
Cimigo is not the type of agency that "fill in the template", but it's customized as per the needs and expectations of Client. Cimigo makes research interesting by applying new approaches to address the business issue, for example, it's known by default that product test is CLT, but at Cimigo, we did group debate for deeper understandings and insights and that resulted as a winning product which is selling well in the market. Last but not least, Cimigo makes me understand that research is a journey, not just a project."
Tania Desela
Product Manager, Fazz Financial Group
It was a pleasure working with Cimigo. Their expertise in consumer and market research was a significant benefit as they assisted our organization in understanding our market position in more detail and validating our hypothesis in go-to-market strategy. We were more than happy with the findings and would definitely recommend them.
Louise Knox
Consumer Technical Insights, Unilever
Just to say a huge thank you for all of the film footage. We are absolutely delighted with it all. The Vox Pops are really interesting and have turned out very well – those ladies were great at talking spontaneously. You did a great job. Thank you for your patience and perseverance with getting this off the ground.
Joyce
Pricing Manager, Castrol
We have worked with Cimigo recently and highly recommend them. Cimigo have made great recommendations on the price elasticity
Dennis Kurnia
Head of Consumer Insights, Kalbe's Consumer Health
Over the last 5 years I have worked with Cimigo on a wide array of projects, ranging from market segmentation to product testing. At all times, I found them to be swift in response and providing high quality insights and business recommendations applicable to our business. Furthermore, I am satisfied with their fieldwork quality despite the crunched timeline that we had in some projects. Overall, I highly recommend Cimigo for their professionalism.
Ha Dinh
Project Lead, Yola Education
I have worked with CIMIGO on educational research for over 4 months. This is extremely impressive to me by the way CIMIGO approaches, cooperating and supporting me during the research launched. Specifically, the design for both qualitative and quantitative research are practical and logical with accurate questionnaires and appropriate interviews methodology for different respondents. Moreover, the outcomes of this research helps us to recognize our opportunities in the current English Language Training Market and understand profoundly our customer needs, behaviours and expectations when sending their children to us.
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We regularly share news, views and events to help you understand the Voice of the Customer.
Cimigo regularly publishes market and industry research reports across the Asia Pacific region to…
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