Cimigo will tell you what works with your target customer, so you can quickly make the best choices.


Cimigo’s marketing research experts in Vietnam and Indonesia we will help you make better choices.


Cimigo will find the opportunities you need to leverage. Cimigo will reduce the risks in inherent in the choices you face.


Your commercial and marketing decisions constantly involve choices. Cimigo’s market research will ensure you remain grounded and customer centric. We put the voice of the customer into the heart of your decision-making process.


Whether complex decision modelling or (a seemingly) simple design choice, Cimigo will help you make the optimal choices. Work with Cimigo and Cimigo’s team will enable you to make the best choices for your business quickly.

Why work with us


The Cimigo market research agency began operations in 2002. Cimigo has 120 research experts to guide you. Take a look at Cimigo’s great team here.


Just imagine how many choices we have guided since 2002, how many businesses and brands we have helped develop and grow by enabling better informed decisions.


Cimigo’s clients do not leave us. Cimigo learn from clients and they in turn learn from Cimigo. Cimigo have helped clients plan their market entry, develop services and products which win locally, optimise their route to market and build portfolios that have stood the test of time.


We continuously learn together; it is a reciprocal partnership that has endured since 2002.


Whether building brands for rice or mutual funds, Cimigo have faced most business cases. Cimigo’s humble beginning was propelled by consumer goods and as both
Vietnam and Indonesia have evolved, so have our breadth and depth of customer experience.

What we do?

Cimigo’s amazing teams engage clients on their choices across; financial services, automotive, healthcare, retail, education, travel, hospitality and consumer goods. Today Cimigo are helping our Cimigo’s clients, make better choices across a wide spectrum of commercial and marketing choices. See what our clients have to say here.


Cimigo engage with your customers in innovative ways to uncover customer insights. Cimigo will seek out your customers thoughts and emotions at great depth. Cimigo use a multi-faceted mix of online, mobile and in person approaches to understand what motivates your customers.

Islamic banking to e-wallets.

Wet markets to e-commerce.

Airlines to ride a hailing.

Analgesics to vaccines.

Hospitals to welling being mobile applications.

English language schools to e-leaning platforms.

TV to Tik-tok audiences.

Motorbikes to electric cars.

Retail expansion to super application developments.

Market research reports

Cimigo regularly publishes consumer and market research reports across Asia

Jun 01, 2021

Vietnam PMI June 2021

Cimigo market research has collected the Vietnam PMI – manufacturing purchasing managers index since 2013. The Vietnam PMI is compiled by IHS

May 10, 2021

Vietnam Consumer Trends 2021

A presentation from Cimigo market research on Vietnam Consumer Trends

Oct 29, 2020

Living with the pandemic

Indonesia consumer research: Living with the pandemic In our series monitoring the impact of the pandemic on consumer behaviour in Indonesia, Cimigo

Aug 14, 2020

Vietnamese Travel Habits

Stay abreast of Vietnamese travel habits in Vietnam. Cimigo’s report studies Vietnamese travel habits and preferences for domestic tourists. 

Jun 29, 2020

Preparing for the consumer post-covid bounceback in Indonesia

Cimigo conducted market research to explore the consumer post-covid bounceback in Indonesia. The Covid-19 pandemic of 2020 has undoubtedly had a

May 15, 2020

Consumer behaviour at Ramadhan Covid-19

Consumer behaviour at Ramadhan and Idul Fitri during Covid-19 is markedly different than prior years.  In 2020, Indonesian Muslims are observing the

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